Conventional marketing is no longer the primary medium businesses use for promoting their products or services.
There has been an influx of social media marketing and digital marketing across the world irrespective of the industry a company is operating in.
Social media marketing and digital have blurred the previously existing geographical boundaries.
Since now marketing activities are at a global level marketers have to keep track of multiple time zones and execute their marketing strategies effectively.
This had created a need for the scheduling content across different time zones in order to ensure smooth execution of any promotional activities.
In this Hootsuite Affiliate Program review, we will look at one of the most well-known tools for social media scheduling out there.
We will have a look at the working of the Hootsuite Affiliate program, what are its benefits, and where does it fall short.
Note: Even though new affiliate entries to this program have been stopped, it can be useful information for when the entries reopen.
For alternatives, check out this article:
115 Best Affiliate Programs of 2021 (High Paying for Beginners)
How does Hootsuite work?
Image source: www.hootsuite.com
Hootsuite is primarily a tool for social media management and is especially helpful in case you are managing more than one social media account.
It contains a consolidated dashboard that allows you to view all your social media accounts and their happenings in the same window.
You can read posts, review them, comment on them, view visibility and performance statistics as well as schedule new content.
Some of the social media platforms that are supported by it are Facebook, Linked In, Twitter and, Google+.
The Hootsuite Affiliate Program
The Hootsuite Affiliate program works by rewarding you with a commission every time someone uses their platform based on your referral.
However, as an affiliate, you can choose from the different payment options that Hootsuite offers.
You can have a commission program that helps you earn the first-time sign-up fee for monthly plan referrals or you can earn the same for annual plan referrals.
There are definitely certain prerequisites that you need to fulfill prior to being eligible for Hootsuite’s affiliate program:
- You should have an adequate amount of traffic coming into your website on which you provide a referral to Hootsuite.
- You should have a well built online network so there’s a higher chance of your referrals being materialized
- Your website is well structured, optimized, and easy to browse through
As part of this affiliate program, you can use multiple channels to promote Hootsuite as the most effective social media.
Some of the potential platforms would include your website, social media handles, and professional networks like LinkedIn.
The Pros of Hootsuite Affiliate Program
The Hootsuite Affiliate Program is an effective means of earning a decent amount of income from the comfort of your home.
This is a social media management tool that already has a significant level of popularity and that makes it easier to promote as an affiliate.
Given that Hootsuite is not an entirely new tool in the industry there is a greater chance of your referrals materializing which means you have a higher chance of earning commissions.
If you are already a blogger in the marketing domain then you have greater chances of diverting your followers to Hootsuite via referral and earn a commission.
You can mention Hootsuite in your blog posts, your articles or video-based reviews that you create for your audience.
The main USP of Hootsuite that you can really sell is the “everything in one window” concept.
Individuals managing multiple social media handles will not have to get flustered moving between different tabs to track their performance on a social media handle or post new content.
They will be able to do all of this from one window very easily which is definitely something you can capitalize on as an affiliate.
The Cons of Hootsuite Affiliate Program
The biggest drawback of the Hootsuite Affiliate Program is that despite its popularity and ease of earning a decent revenue it is not accepting any new affiliates at present.
However, this is not a permanent decision and the affiliate program is expected to resume soon.
In case you are interested you should keep a check on the Hootsuite website for any new announcements.
Initially, Hootsuite would process payments only when a minimum of $100 was accumulated.
However, now you get regular payments via PayPal, and your payment is also processed if you have earned less than $100 in the first 2 months.
An interesting at the same time discouraging aspect of this affiliate program is that unless you are a pro user of Hootsuite you are not eligible to earn a commission.
This means that you first have to spend some money to earn some money.
This may not be feasible for individuals who have a budget limitation.
Individuals who have been part of this affiliate program do have the reservation that its payments are lower than some of the other affiliate programs.
If an affiliate gets a user to sign up for a Pro Plan (low priced plan) and even if the commission rate is 50% they just earn $3 on that sale.
Therefore, if you don't have a massive following on social media or really large amounts of traffic for your own website your chances of earning a high amount of revenue from this program are low.
Hootsuite Affiliate Program Review – Final Verdict
Hootsuite is a well-known social media management tool that is easier to promote as an affiliate in comparison to a physical or unknown product.
While it is true that its per sale commission is low but with some work on strengthening your social media handles and the existing popularity of Hootsuite you should be able to earn a decent amount of income.
There is no denying the fact that Hootsuite’s affiliate program will not earn you a 6 figure income or substitute your 9 to 5 job.
However, if you’re a marketer interested in affiliate marketing this is a good program to try to earn a little side income.
What did you think of this Hootsuite Affiliate Program review? Let me know by leaving a comment below.
